"Before, we were more of a locals facility. "Wouldn't it be really cool if we could design a hotel shaped like a guitar?" Allen remembers saying. Jim Allen, CEO of Hard Rock International, said the brand already is filled with guitars, so why not a hotel? It has a giant pool and lagoon, retail shops, restaurants, and of course gambling. The $1.5 billion project also has a refurbished venue for concerts and other events, starting with Maroon 5 on Friday and continuing with artists such as Sting and Billy Joel. It's visible to travelers on airliners headed into Fort Lauderdale. Locally, people stop along the roadsides to take photos. It has more than 600 rooms and at night, beams of light will mimic the strings of the guitar. It's a unique addition to South Florida's tourist landscape and no hotel is like it in the world. "The Seminoles now are known throughout the world." "It really is special," said Mitchell Cypress, vice chairman of the Seminole tribal council. It's the latest step in the Seminole Hard Rock empire, which includes naming rights on the Miami-area stadium where the 2020 Super Bowl will be played. The Guitar Hotel had its grand opening Thursday on the tribe's land in Hollywood, once only a trailer park and some smoke shops. But this one is 450 feet tall and is a light-beam hotel that the Seminole Tribe wants to become South Florida's latest tourist destination. (AP) - It looks like a rock 'n' roll guitar that Led Zeppelin's Jimmy Page would have played.
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